Pickcel

Core Platform

  • Software Features
  • Templates
  • Security & Compliance

Enterprise

  • On-Premise
  • Integrations & Automation
  • Our Services

Extensions & Apps

  • Mobile App
  • App Integrations

Digital Signage Players

  • Android
  • Samsung Tizen
  • BrightSign
  • Amazon Signage Stick
  • View all Players
What is Digital Signage?
What is Digital Signage?

Learn the basics of digital signage and how it can transform your business.

Industries We Serve

  • Office
  • Retail
  • Restaurant
  • Manufacturing
  • Hospitality
  • Healthcare
  • Transportation
  • Education

Use Cases

  • Dashboard
  • FIDS
  • Digital Menu board
  • Car Dealership App
  • Wall Craft
  • Instastream
  • Transport PIS
  • Social Wall
View all
See How Pickcel  Helped Amazon
See How Pickcel Helped Amazon

Case Studies

  • Mercedes-Benz
  • Accenture
  • Magnolia Bakery
View all

All Resources

  • Digital Signage Blog
  • Learn
  • Digital Signage Gallery
  • Case Studies
  • Support
  • Download
Partnerships
Partnerships

Partnerships

  • White-Label
  • Reseller
Pricing
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Choose Pickcel Over LG Supersign For Enterprise-Ready Features

Experience a flexible digital signage content management system that adapts to your business, without the limitations of legacy systems.

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Schedule My Demo
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Trusted by 9,000+ customers globally

Amazon logo
Mercedes-Benz logo
NEC logo
Unilever logo
Etisalat logo
Decathlon logo
Myntra logo
Cult.fit logo
Embassy logo
Asian Paints logo
Uber logo
Manipal Hospitals logo
Tata Trusts logo
Namdharis Fresh logo
Burjeel Hospital logo
Asian Hospital logo
C&WJ logo
HGS logo
Olive Hospital logo
DLF logo

Impactful Results for Retail Leaders

25%

Increase in Work Productivity

2X

Better Information Retention

50%

Boost Employee Engagement

Experience The Power Of Pickcel CMS

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Why Is Pickcel CMS The Best LG SuperSign CMS Alternative?

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Enterprise-Grade Security

Enterprise-Grade Security

Your content, user data, and network access are safeguarded with the highest standards in digital security.

Pickcel Go App

Pickcel Go App

Manage your signage content from your mobile– update, remove, or schedule displays on the fly.

Hardware-Agnostic CMS

Hardware-Agnostic CMS

Unlike LG's proprietary hardware dependency, Pickcel works across multiple screens, OS and media players.

On-Premise Deployment

On-Premise Deployment

Self-host Pickcel on your local servers for full data ownership, compliance, and customization.

Private Live Streaming

Private Live Streaming

Run internal broadcasts with Zoom, MS Teams, and more– securely integrated with your digital signage.

Fully Customizable Features

Fully Customizable Features

Custom apps, industry-specific integrations, tailored UI/UX, everything built around your unique needs.

Pickcel Dashboard

All Your Signage Insights In One Dashboard

  • Pickcel's dashboard gives you real-time visibility into content playback, screen status, user roles, app usage, and performance metrics.
Explore Pickcel Dashboard

Pickcel CMS vs LG SuperSign

FeaturesPickcelLG SuperSign
Custom App Development
Hardware Compatibility
More information about Hardware Compatibility
vendor‑agnostic
More information about Hardware Compatibility
Only works with LG
Vendor Lock-in Risk
More information about Vendor Lock-in Risk
No. Works with multiple SoC & external media players
More information about Vendor Lock-in Risk
Limited to LG displays
Deployment Options (Cloud/on‑prem/hybrid)
Cloud, On-premise
Cloud, On-premise
Live Meeting & Screen Share (Zoom/Teams)
Real‑time Data Display (Power BI / Tableau)
Cross‑industry Integrations (ERP, POS, IoT etc.)
Dashboard & UI/UX Ease
Moderate
Mobile App Access
More information about Mobile App Access
Pickcel Go
Interactive Display Support
Industry‑specific Solutions
More information about Industry‑specific Solutions
(QSR, transport, etc.)
Digital Menu Boards for QSR
More information about Digital Menu Boards for QSR
(built‑in app, POS sync)
Emergency & Live Override Features
Basic override
Scalability & Global Rollout
More information about Scalability & Global Rollout
Unlimited & cloud‑scalable
Hardware‑limited
Security & Compliance (SOC‑2, ISO)
Basic LG licensing
Ease of Use & Management
Moderate
Audit Log
Smart Tools Integration
More information about Smart Tools Integration
(Canva, Slack, weather)
4K Media Support
Signage Content Templates
More information about Signage Content Templates
100+
~100 templates
Multiple Slide Options
More information about Multiple Slide Options
Slideshow mode
Playlists only
Emergency Real‑time Content Publication
Remote Troubleshooting of Media Players
Role‑based Access Control
Limited
Faster Content Processing Time
More information about Faster Content Processing Time
cloud
Moderate
Digital Signage Analytics
Basic reports
Media Filtering by Tags
In‑built Design Tool for Media Creation
More information about In‑built Design Tool for Media Creation
(Artboard, Canva)

Disclaimer: Pickcel is unaffiliated with LG, and this data is purely based on our web research. LG retains its trademark ownership. Users can validate our assertions by testing both products.

Pickcel Turns Every Screen Smarter

Etisalat case study

Etisalat

Etisalat partnered with Pickcel to power over 28,000 screens across 12,000+ SMBs in the Middle East. As part of its Business Edge solution, the telecom giant chose Pickcel's cloud CMS for its scalability, custom admin portal, and multilingual app integrations. The partnership enabled SMBs to manage signage, launch campaigns, and stream content, all with zero IT burden.

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Asian Paints case study

Asian Paints

India's largest paint manufacturer, Asian Paints, used Pickcel's CMS to transform idle kiosk screens into dynamic marketing tools. Across 2500+ stores, Pickcel enabled content scheduling, language localization, and screen tagging for targeted campaigns. This helped maximize kiosk usage, enhance in-store branding, and engage customers even during non-interactive periods.

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Ready to Switch to Pickcel?

Get started with a platform built for flexibility, scale, and control.

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FAQ

Frequently Asked Questions

Pickcel CMS offers more flexibility, integrations with tools like Zoom, Power BI, and Teams, and better mobile access. Unlike LG's hardware-specific setup, the Pickcel digital signage platform works across all screens and offers deep customization.
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Trusted Cloud & On-Premise Digital Signage Software for Businesses Worldwide.

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Product

  • Software Features
  • Digital Signage Hardware
  • Digital Menu Board Software
  • Digital Signage Player
  • Interactive Kiosk
  • OTT Digital Signage Software
  • Queue Management Software
  • Visitor Management software
  • On-premise Digital Signage

Enterprise

  • Integrations & Automation
  • On-premise Digital Signage
  • Our Services

Solutions

  • Corporate Communication
  • Retail Digital Signage
  • Digital Signage Hospitality
  • Multi Channel Employee Communication
  • Restaurant Digital Signage
  • Banking & Finance Signage
  • Transportation Digital Signage
  • Digital Product Catalogue
  • Electronic Bulletin Board
  • Employee Communication App
  • Wayfinding Signage

Company

About UsContact UsSupportPress ReleaseCareers

Resources

  • Case Studies
  • What is digital signage?
  • Digital Signage Blog
  • Apps
  • Pricing
  • FAQ

Partner program

  • White Label Digital Signage
  • Reseller Digital Signage
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